HEAD OF THE RACING PACK!

Jamaican automotive company, ATL Autobahn has announced the appointment of Matthew Stevenson to the position of BMW and MINI Head of Business. Stevenson joins the ATL Automotive team with a wealth of experience spanning over six years in the industry, where he most recently served as Brand Manager for Jaguar Land Rover at Stewart’s Auto […]

Audi Q5 Reaches New Heights

JAMAICA’S leading automotive group, ATL Automotive created big waves both on and offline this week after unveiling one of the most creative marketing blitz ever. It featured an Audi Q5 driving 40 feet up the wall of Wyndham Kingston hotel, in the city’s financial district. The awe-inspiring installation — conceptualised by Chief Executive Officer Adam […]

Honda’s Record Success

Honda, the brand Jamaica knows and continues to love, sold a record-breaking 118 units in April; a first without a major sale involved. The popular CR-V and its sister model, the HR-V, were the most popular models with a combined total of 109 units. Other units sold were the Civic, City and Fit. With achieving […]

ATL Automotive’s CitNOW Impresses VW Executives

Highly impressed by ATL Automotive’s use of CitNOW videos and the personalised value it contributes to the customer experience, Volkswagen Commercial has confirmed plans to implement this social media platform as a best practice programme across the rest of the Caribbean region. On a recent visit to Jamaica, executives from Volkswagen Commercial Miami were introduced […]

Brazil’s Number 1 Pick-up Comes to Jamrock!

The 2016 Volkswagen Saveiro caused a stir last weekend at the ATL Automotive Volkswagen Road Show in Portmore Pines, St. Catherine. Brazils most awarded pick up shone brightly in its Jamaica debut as an affordable model with a unique appearance while also providing an excellent driving experience. The Volkswagen Saveiro sets the standard for security, […]